The 70s in Japan


It is 1970 photography <>: Tadashi Endo, photo courtesy: Toshio Matsumoto

70s to review through design, a building, a drama, art, a photograph, music, a work, the document of a wide variety of genres including comics

Japan including the enthusiasm of intensification and Osaka World Exposition of the student movement from 1968 through the early 1970s reached the hot times. While a design, a drama, the depicter of various fields including the music interchange boldly at the same time, the movement that is going to question art from the root happens. I doubted that I expressed it, and a lot of attempts that felt the origin appeared and had the resistance to the organization considered to be 反博 and authority to object to an international exposition at the same time there. In addition, there were many individual, novel magazine and books which a designer and a photographer, a good painter built up all in one body and appeared. Furthermore, a women’s magazine or a town magazine were launched and caught the movement of the town of the new times sensitively.

When it is the late 70s when the feeling of the times greatly changed, a picture is reinstated to make a fresh start from the origin. In addition, the magazine which took up a youth culture was launched in sequence, and daily illustration gave glory to a cover with a light car. Parco and Seibu Department Stores called the Saison culture, the activeness of a design and the poster around the Seibu Museum colored this time now.

This exhibition is going to review the mind of the times mainly on the 70s from the end to the early 80s by art, a design, a building, a photograph, a drama, music, a work, the document of a wide variety of genres including comics in the 60s when Japan was thrown into confusion because of student struggle.

: The details of the exhibition look at an art museum website:
https://www.hiroshima-moca.jp/exhibition/70s/

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Session from Saturday, April 20, 2013 to Sunday, July 7
Opening time from 10:00 to 17:00 ※The opening, the entrance are Tuesday, May 7 on Monday and Tuesday, April 30 on a closed day until 30 minutes before closing until 19:00 on Friday (holiday) on May 3 ※On April 29, I am opened on May 6

-related program

●Special three-man talk
Harata Heikichi (書容設計家, editorial designer), Mr. ばるぼら (networker), a three-man talk by Kiyonori Muroga (design magazine “idea” chief editor). I talk about graphic design and the editing design for the magazine foundation of a periodical period when words and three persons facing each other visually became the global trend after the 70s.
The date and time: A Saturday, April 27, 2013 from 14:00 to 16:00 meeting place: Museum studio
Capacity: 130 people
※An exhibition ticket (possible a stub) required, an application are unnecessary

●Cinematograph society
I show movie which chased a footprint of Norio Nagayama who is the criminal of the continuation shooting to death case that happened in 1968, Manager Masao Adachi <> (1969) (a running time: for 86 minutes).
The date and time: A Saturday, May 25, 2013 from 14:00 to 15:30 meeting place: Museum studio
※View is free and is an application-free

●A workshop “is showy! Showy! Collage to mean that “I stick it” in French keeping up collage. I patch a magazine and a newspaper and will challenge poster-like collage in the 70s.
The date and time: On May 5, 2013 (Sundays and holidays), it is the meeting place during the opening time for six days (month, holiday): Entrance hall
※Participation is free and is an application-free

●The workshop “copy which conveys thought”
A catch phrase to become the words to be used for advertisements, and to sometimes express the times. I make Kiyoharu Shimizu (Dentsu West Japan Hiroshima branch office) of the copywriter a lecturer and make a copy conveying thought to a partner with a word to remain in the short words and impression.
The date and time: A Saturday, June 8, 2013 from 14:00 to 16:00 meeting place: Museum studio
An object: More than a high school student
Capacity: 20 people
※Application before participation for free, important business


By a double postal card or an e-mail, please send a full name, the age of all the participants, an address, the phone number of the representative after specification to the following address. It must arrive by Monday, May 27
*Application is possible to two people because of one of them
*In the case of a lot of applicants, it becomes the lottery
An address: A 〒 732-0815 1-1, Hijiyamakouen, Minami-ku, Hiroshima-shi Hiroshima City Museum of Contemporary Art “copy workshop” person in charge e-mail: hcmca@hcmca.cf.city.hiroshima.jp

●Gallery talk by the curator
While a charge curator goes around the exhibition room, I comment on the work.
The date and time: April 29, 2013 Monday (holiday), each Sunday, June 2 from 14:00 to 15:00
※An exhibition ticket required, an application are unnecessary


Kiyoshi Awatsu <> poster 1970 21st Century Museum of Contemporary Art, Kanazawa storehouse image offer: Awazu design room


“Ann Ann” first issue (March 20, 1970 issue) art direction: Seiichi Horiuchi cover photograph: Yoshihiro Tatsuki
©Seiichi Horiuchi


Michiko Sasaki <>
1968 writer storehouses

Copyrighted Image